The Film & TV Tech sector refers to the set of advanced technologies and digital innovations that are changing areas such as production, post-production, distribution, and consumption of audiovisual content. The virtual production market is experiencing rapid global growth, driven by real-time technologies and increased demand in film, television, and emerging media.
The global virtual production market was valued at $2.11 billion in 2023 and is expected to reach $6.79 billion by 2030, with a compound annual growth rate of 18.6% between 2024 and 2030.
Factors that will lead to the technological transformation of the Film & TV Tech sector
- On-demand content: Audiences around the world are shifting from linear television to digital and mobile platforms. This change in behavior is forcing traditional networks and studios to adopt high-tech strategies. It is driving investment in platform development, AI-based personalization, and new content formats.
- Globalization and localization of content: audiences demand localized content (language, culture) even for global hits. This requires the use of AI for translation, dubbing, and cultural adaptation. The market for real-time dubbing platforms and multilingual asset management tools is growing.
- Cost optimization and workflow efficiency: Studios and production companies are under pressure to cut production and post-production costs. Drive the adoption of virtual production, cloud editing, and AI-assisted post-production. Encourage outsourcing, automation, and technology stack integration throughout the production process.
- Expansion of digital infrastructure: widespread availability of high-speed Internet (fiber, 5G), cloud storage, and edge computing. Enables high-quality content delivery, real-time collaboration, cloud post-production, and remote workflows. Drives scalability of OTT, virtual production, and global distribution models.
- Government incentives and regulatory frameworks: Countries such as Spain, Canada, and the United Kingdom offer tax exemptions, subsidies, and infrastructure support for audiovisual technology. This attracts foreign productions and accelerates technological innovation at the national level. It stimulates investment in regional virtual VFX centers and post-production facilities and installations.
Market growth prospects
As mentioned at the beginning of this article, the production market is expected to reach $6.79 billion by 2030, with a compound annual growth rate (CAGR) of 18.6% between 2024 and 2030. In terms of components, software accounted for 41.8% of global revenue in 2023, driven by the increasing use of CGI and VFX tools. Hardware is also expected to experience significant growth.
Post-production had a dominant market share of 50.7% in 2023, as it is essential for video editing, VFX integration, and remote collaboration. The production phase is gaining importance due to real-time graphics and 3D environments with motion capture. Pre-production remains a smaller but stable segment focused on planning and asset creation.
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Sectorial report
Film & TV Tech 2025 Market Report
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