Freelancer, the world's leading Freelancer recruitment platform, is buying Nubelo to grow in the Spanish-speaking market.
About Nubelo
Nubelo based in Barcelona, was founded in 2012 by Spanish entrepreneur Francesc Font and Argentinian brothers Nicolás and Jorge Araujo Muller.
Already from his first year of life he received a seed round and after that he has done 4 more, achieving a total of $3.4M and giving space to renowned investors in our country such as Caixa Capital Risc, Nero Ventures, South Ventures, Start-Up Chile, Mountain Nazca & South Ventures.
In July 2015 Nubelo bought Prolancer.com.br, a Brazilian platform founded by Sergio Mendez Baiges, with offices in São Paulo, to expand its reach into the Portuguese market.
Nubelo was currently the largest freelance platform in the Spanish-speaking market after Freelancer.com, with 50 employees in its offices located in Barcelona, Buenos Aires, Bogota and Sao Paulo, Brazil.
If we look at its financial data, it has managed to grow very rapidly. The investment rounds received have allowed it to grow inorganically (purchase of Prolancer) and to invest in assets. As it is a recently created technology company, it still has a negative Ebitda, but this is normal for a recently created company that is trying to position itself as a leader in its sector in the market and for this it needs to invest heavily.
Freelancer policy mergers and acquisitions
The Sydney-based company, founded in 2009, has a growth strategy of acquiring competitors in various markets.
“Freelancer , ha realizado un total de 12 mergers and acquisitions desde el 2010 para convertirse en el líder mundial en su sector. La salida a bolsa en 2015, le ha permitido además coger más musculo financiero para seguir comprando y abriéndose a nuevos nichos de mercado, En 2015 compró la plataforma de protección contra el fraude y pago seguro Escrow, por $7,5B” comenta Diego Gutierrez, experto en corporate finance de Abra-Invest.
In Europe, it had already acquired companies such as Warrior Forum, Fantero.com, Projectlinkr and Zlecena.
Regarding the acquisition of Nubelo, Freelancer continues to grow exponentially in the Spanish-speaking market. In 2012, in Latin America, it had only 0.2% of operations. Four years later, this market now represents 10% of Freelancer's total revenue, with 1.8 million users who have uploaded 500,000 projects.
Freelance platforms, an active sector in 2016
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