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Seedtag, Spanish startup of In-Image Advertising, closes €1.5M round

Seedtag, Spanish startup of In-Image Advertising, closes €1.5M round

The company, created in 2014, has multiplied its turnover by 10 in just one year. The company's challenge will be to consolidate its position in Spain, replicate the success achieved in Italy, France and Mexico and continue investing in the development of a technology that allows, among other things, the programmatic buying of In-Image Advertising.

Grifols buys 40% from Kiro Robostics for €12.8M, taking control of 90% of the company.

Kiro Robotics, now called Kiro Grifols, develops machines and equipment to automate or control key points in hospital processes, especially hospital pharmacy services, including Kiro Oncology, which automatically prepares intravenous medication for chemotherapy treatments in hospital pharmacies, minimising the margins of error in the preparation of medication and the risk to healthcare professionals.

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