Baker Tilly has acted as exclusive financial advisor in the sale of companies of Escuela Europea de Coaching (EEC) to Maruna Capital, an investment vehicle structured under the search fund model and led by Javier Marroquín Ruiz Navarro.
Since its creation in 2003, the European School of Coaching has been led by its founders Eva López Acevedo and Silvia Guarnieri, who are handing over the reins to the next generation ‘convinced that Javier Marroquín will take up our legacy with enthusiasm and with the aim of maximising the EEC's development potential’, as Eva López Acevedo states. Also looking to the future, Silvia Guarnieri emphasises that ‘what has been built is important, but what remains to be built is even more so’.
Target: Escuela Europea de Coaching
Escuela Europea de Coaching offers certification and training programmes, as well as solutions for organisations seeking to enhance leadership, cultural transformation and talent development. Throughout its history, the school has trained thousands of professionals and executives, building a strong international community and a brand recognised for the quality of its methodology and content.
The incorporation of Maruna Capital will enable EEC to embark on a new phase of expansion, ensuring the continuity of its founders' legacy, strengthening its brand positioning, and consolidating its training model and consulting services. This transaction guarantees the continuity of the project and opens a new phase of growth and professionalisation.
Investor: Maruna Capital
Maruna Capital is a search fund focused on acquiring and actively managing companies with solid fundamentals and sustainable growth potential. The search fund model combines entrepreneurial leadership, support from specialised investors, alignment of medium- and long-term interests, and active management geared towards value creation.
For Maruna Capital, the acquisition of Escuela Europea de Coaching represents an opportunity to lead an internationally recognised company with a unique offering in an environment where leadership professionalisation and management development continue to gain strategic importance.
Expert financial advice on M&A, provided by Baker Tilly
Baker Tilly acted as exclusive financial advisor o the sellers, accompanying the founding partners throughout the process of structuring, negotiating and closing the transaction. The team was led by Diego Gutiérrez and Alfonso Beltran, specialists in mid & small market M&A transactions.
The advice included:
- Strategic analysis and preparation of the company for sale
- Identifying and managing the right investor
- Financial structuring of the transaction
- Negotiation of terms and conditions
- Coordination of the process until completion
Baker Tilly's Tech M&A division emains among the leaders in the mid-market and small-market sectors in Iberia, offering comprehensive advice on company acquisitions, cross-border transactions and strategic solutions for SMEs and multinational companies. The Baker Tilly International network has more than 50,000 professionals in over 145 territories, providing global consulting, auditing, tax, legal and accounting services.
