In december of 2024, the acquisition of the majority stake in SaveFamily by the private equity fund ABE Capital Partners, was announced. SaveFamily is a leader in wearable technology designed for children and seniors.
The acquisition positions ABE Capital Partners as a strategic partner in SaveFamily’s ambition to consolidate its leadership in the Spanish and Portuguese markets while expanding globally. This move aligns with ABE’s strategy of investing in fast-growing small and medium-sized enterprises (SMEs) with high potential for international scalability. Baker Tilly Spain provided comprehensive advisory services to ABE Capital Partners throughout the transaction, ensuring a seamless process and aligning strategic objectives with operational execution.
Target: SaveFamily
Founded in 2018 by Jorge Álvarez (CEO) and Natalia Expósito (COO), SaveFamily is at the forefront of designing and marketing GPS-enabled smartwatches and other electronic devices for children and seniors. These devices offer a unique blend of safety, connectivity, and entertainment through features such as location tracking, SOS buttons, and voice and video communication.
SaveFamily’s mission is to delay children’s adoption of smartphones while providing families with tools to stay connected and ensure peace of mind. Over the years, the company has expanded its product portfolio to include tablets with parental controls, digital cameras, and fitness trackers, cementing its reputation as a trusted family-focused technology provider.
Jorge Álvarez, CEO of SaveFamily, stated: "The inclusion of ABE Capital Partners in SaveFamily’s shareholding represents an exceptional opportunity to accelerate our international expansion and deepen our technological ecosystem. We are excited to embark on this new phase with a partner who shares our vision and commitment to enhancing family safety and connectivity.”
Investor: ABE Capital Partners
ABE Capital Partners is a private equity firm specializing in investments in SMEs with high growth potential and significant international exposure. Focused on sectors such as technology, sustainability, healthcare, and advanced industries, ABE Capital Partners adopts a hands-on approach to foster sustainable growth and innovation. Their investment philosophy is centered on creating lasting partnerships with entrepreneurial teams to drive long-term value creation.
Pablo Elola, Partner at ABE Capital Partners, remarked: “SaveFamily has demonstrated exceptional capability in addressing the evolving needs of families, offering innovative solutions that bridge safety and connectivity. This acquisition positions us to support SaveFamily in capturing opportunities in a rapidly expanding market.”
Baker Tilly Tech M&A Advisory Area:
Baker Tilly advised ABE Capital Partners in negotiations with SaveFamily’s management. Diego Gutiérrez, partner specialized in the tech sector, led the team. Baker Tilly has an specialized Tech M&A Advisory area and has consistently ranked in the Top 10 in the mid and small market worldwide.
Baker Tilly International's services in corporate finance include advising on cross-border transactions for clients doing business in multiple locations. locations. Baker Tilly's network extends across over 140 territories, with over 43,000 people working in more than 650 offices.
Baker Tilly International is an international business professional services network specializing in advisory, consulting, audit, tax and legal, accounting, labor and management services for SMEs and multinational companies.
