El grupo Imaweb / IDF, uno de los mayores desarrolladores de soluciones de gestión de relaciones con el cliente (CRM) y sistemas de gestión de concesionarios (DMS) para la industria de la automoción en Europa, ha comprado la viguesa Serinfer Servicios Informáticos S.Lone of the divisions of the software segment of the Alvariño Group.
The firm announced the integration of the Spanish developer, distributor and supplier of Serauto, a management system for car dealerships.
The operation has been backed by the fund Providence Partners through its subsidiary Providence Strategic Growth. Private equity fund dedicated to growth investments in small and medium-sized software and technology services companies.
The financial terms of the transaction were not disclosed.
Imaweb Group / IDF
The Imaweb / Datafirst-I'Car Systems group is a leading developer of CRM and DMS solutions for the automotive sector in Europe.
La compañía surgió de la fusión de Imaweb, una empresa española dedicada al desarrollo de soluciones globales de gestión de clientes para ventas, marketing y postventa, y DATAFIRST-I’Car Systems, una compañía francesa de desarrollo de software para fabricantes de automóviles, grupos de distribución y distribuidores.
Alvariño Group
From its original activity in the automotive sector, the Alvariño Group has been consolidating for 75 years a business strategy that has diversified its presence in different areas of industry and services. The family Group, now in the hands of the third generation, has companies positioned in activities as diverse as energy efficiency, the ICT industry, insurance, distribution and real estate, which have been added to its original branch of activity in the automotive sector.
For its part, Serinfer, which until now was part of the Alvariño Group, develops a range of sophisticated products to meet the evolving needs of car dealers. The flagship of its offering is Serauto, a complete DMS solution that works in a modular way and can also be integrated into the existing technology of any dealership or workshop. Serauto is comprised of functions aimed at inventory management, improving customer loyalty and service quality, and cloud computing.
Pedro Almeida, Country Manager Iberia of Imaweb, said: "This is an important transaction for Imaweb and will accelerate the expansion of our presence in the region.
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