{"id":70504,"date":"2026-10-08T16:23:54","date_gmt":"2026-10-08T14:23:54","guid":{"rendered":"https:\/\/techma.bakertilly.es\/?p=70504"},"modified":"2026-10-08T16:23:54","modified_gmt":"2026-10-08T14:23:54","slug":"invelon-acquires-byar","status":"publish","type":"post","link":"https:\/\/techma.bakertilly.es\/en\/invelon-adquiere-byar\/","title":{"rendered":"Baker Tilly advises Invelon on the acquisition of byAR"},"content":{"rendered":"

In September 2026, Invelon<\/strong>, a Spanish technology company specialising in virtual, augmented and mixed reality, has completed the acquisition of a majority stake in byAR<\/strong>, a Portuguese company specialising in museum exhibitions and the development of interactive and immersive spaces for the cultural and heritage sectors. Baker Tilly Tech M&A has acted as exclusive financial adviser to Invelon on the transaction.<\/strong>.<\/p>\n\n\n\n

<\/div>\n\n\n\n
\"\"<\/figure>\n\n\n\n
<\/div>\n\n\n\n

<\/span>Key details of the transaction<\/strong><\/span><\/h2>\n\n\n\n
Buyer<\/strong><\/td>Invelon (Spain)<\/td><\/tr>
Target<\/strong><\/td>byAR (Portugal, with offices in Lisbon and Porto)<\/td><\/tr>
Type of transaction<\/strong><\/td>Acquisition of a majority stake<\/td><\/tr>
Closing<\/strong><\/td>September 2026<\/td><\/tr>
Sector<\/strong><\/td>Immersive technologies: virtual, augmented and mixed reality, cultural digitisation and museography<\/td><\/tr>
Financial adviser to the buyer<\/strong><\/td>Baker Tilly Tech M&A, exclusively<\/td><\/tr>
Managing Partner<\/strong><\/td>Diego Guti\u00e9rrez<\/td><\/tr>
Continuity of the management team<\/strong><\/td>Pedro Pereira, CEO of byAR, remains a partner and takes up the post of General Manager of Invelon in Portugal<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n
<\/div>\n\n\n\n

The acquisition marks Invelon\u2019s direct entry into Portugal<\/strong> and represents a further step in its international expansion strategy. With byAR, Invelon brings on board a team with extensive experience in cultural digitisation, along with its projects, technology and specialist expertise in immersive experiences.<\/p>\n\n\n\n

The deal strengthens Invelon\u2019s offering in tourism, heritage and culture, and provides it with a platform from which to expand its operations in Portugal into other sectors such as industry, education, robotics and Physical AI.<\/p>\n\n\n\n

For its part, byAR is joining a technology group with an international presence and complementary capabilities that can accelerate its growth. Pedro Pereira, CEO of byAR, will remain a partner in the company and will take up the post of General Manager of Invelon in Portugal.<\/p>\n\n\n\n

<\/span>Target: byAR<\/span><\/h2>\n\n\n\n

byAR<\/strong> is a Portuguese company, with offices in Lisbon and Porto, specialising in the creation of digital and immersive experiences that connect stories, people and spaces. Its approach combines creativity, content and technology in projects relating to culture, heritage, tourism and museology.<\/p>\n\n\n\n

<\/span>byAR\u2019s capabilities<\/span><\/h3>\n\n\n\n