{"id":68105,"date":"2025-08-11T12:15:00","date_gmt":"2025-08-11T10:15:00","guid":{"rendered":"https:\/\/techma.bakertilly.es\/?p=68105"},"modified":"2025-12-11T10:31:20","modified_gmt":"2025-12-11T09:31:20","slug":"m-a-in-the-technology-sector-in-spain-analysis-july-2025","status":"publish","type":"post","link":"https:\/\/techma.bakertilly.es\/en\/situacion-del-ma-del-sector-tecnologico-en-espana-analisis-julio-2025\/","title":{"rendered":"M&amp;A Status in the technology sector in Spain | Analysis July 2025"},"content":{"rendered":"<p>Consolidation, international expansion and a commitment to artificial intelligence set the pace for July. More than 40 significant transactions were recorded, including financing rounds, acquisitions by industrial groups, private equity funds and strategic mergers. This analysis delves into the most significant transactions, highlighting the strategic objectives of the buyers, the differential value of the targets and emerging trends in the sector.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Consolidacion_domestica_apuestas_por_capacidades_criticas\"><\/span><strong>Domestic consolidation: focusing on critical capabilities<\/strong>&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Etra_integra_Cad_Lan_Madrid\"><\/span><strong>Etra acquires Cad&amp;Lan (Madrid)<\/strong>&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><strong>Strategic objective<\/strong>: strengthen capacities in digital infrastructure and communications.&nbsp;<br><strong>Cad&amp;Lan<\/strong>, which specialises in networks and connectivity solutions, is merging with <strong>Etra<\/strong>, part of the Cobra Group. This merger strengthens Etra's comprehensive offering in smart city and mobility solutions, adding expertise in critical communications for industrial and public environments.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Enagas_toma_el_control_total_de_Axent_Madrid\"><\/span><strong>Enag\u00e1s takes full control of Axent (Madrid)<\/strong>&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><strong>Purpose of the operation<\/strong>: securing critical telecommunications infrastructure.&nbsp;<br><strong>Axent<\/strong> is a key player in wholesale connectivity. Enag\u00e1s, through its technology services subsidiary, is increasing its stake to 100% for \u20ac37.5 million. This move responds to the need to strengthen the digital backbone in the context of energy transition and decarbonisation.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Iridium_ACS_adquiere_el_75_de_Benbros_DC_Zaragoza\"><\/span><strong>Iridium (ACS) acquires 75% of Benbros DC (Zaragoza)<\/strong>&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><strong>Purpose of the acquisition<\/strong>: positioning in data infrastructures.&nbsp;<br><strong>Benbros DC<\/strong> is leading the development of a 150 MW data centre, one of the most important in the country. The operation is part of <strong>ACS<\/strong> 's commitment to resilient digital infrastructure, which is key to attracting investment linked to artificial intelligence and <em>cloud computing.<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Expansion_internacional_mediante_la_compra_de_targets_estrategicos\"><\/span><strong>International expansion through the acquisition of strategic targets<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Loomis_Pay_adquiere_Central_Cash_y_Sighore_Cataluna\"><\/span><strong>Loomis Pay acquires Central Cash and Sighore (Catalonia)<\/strong>&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><strong>Strategic objective<\/strong>: build a comprehensive payment platform for the hospitality industry.&nbsp;<br><strong>Central Cash<\/strong> develops software for hospitality management and <strong>Sighore<\/strong> specialises in point-of-sale systems. The double acquisition allows Swedish-based <strong>Loomis Pay<\/strong>to accelerate its expansion into the Spanish market with an offering tailored to the hospitality sector. Both firms contribute proprietary technology and a consolidated commercial network.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"ITV_Studios_compra_Plano_a_Plano_Madrid\"><\/span><strong>ITV Studios acquires Plano a Plano (Madrid)<\/strong>&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><strong>Purpose of the operation<\/strong>: increase local content production capacity&nbsp;<br>The British <strong>ITV Studios<\/strong> acquires a majority stake in <strong>Plano a Plano<\/strong>, one of the leading Spanish-language television drama production companies. This transaction reinforces ITV's international expansion strategy and its commitment to Spanish-language content for global audiences.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"ROUVY_adquiere_BKOOL_Madrid\"><\/span><strong>ROUVY acquires BKOOL (Madrid)<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><strong>Purpose of the acquisition<\/strong>: complement products and consolidate leadership in <em>indoor cycling<\/em>.&nbsp;<br><strong>BKOOL<\/strong> is a pioneer in virtual cycling simulators. <strong>ROUVY<\/strong>, from the Czech Republic, adds complementary technology and access to key markets such as Spain and Latin America. The transaction highlights the maturity of the fitness-tech segment and the convergence between sport and augmented reality.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Movimientos_estrategicos_de_Buy_Build_y_Private_Equity\"><\/span><strong>Strategic moves: <em>Buy &amp; Build<\/em> and Private Equity<\/strong>&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Plain_Concepts_compra_Apium_Hub_Barcelona\"><\/span><strong>Plain Concepts acquires Apium Hub (Barcelona)<\/strong>\u00a0<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><strong>Strategic objective<\/strong>: first inorganic acquisition in its expansion plan.&nbsp;<br><strong>Apium Hub<\/strong> provides specialised talent in agile development and software architecture. <strong>Plain Concepts<\/strong>, owned by ABE Capital Partners, launches a roll-up strategy to consolidate capabilities in consulting and advanced technology services.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Queka_Real_Partners_adquiere_Smartgroup_B2com_y_Datos_101\"><\/span><strong>Queka Real Partners acquires Smartgroup, B2com and Datos 101<\/strong>&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><strong>Purpose of the operation<\/strong>: to create a national platform for hosting and telecommunications services.&nbsp;<br>The three acquired companies provide complementary solutions in storage, connectivity, and business solutions. The transaction, based on an integration thesis, seeks to scale operational and commercial synergies.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Nazca_Capital_compra_Teltronic_a_Hytera_China\"><\/span><strong>Nazca Capital acquires Teltronic from Hytera (China)<\/strong>&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><strong>Purpose of the transaction<\/strong>: to nationalise critical communications capabilities.&nbsp;<br>Nazca has acquired 100% of <strong>Teltronic<\/strong> for \u20ac75.8 million. The company specialises in communication systems for emergencies and security. The transaction is significant due to its geostrategic component: a key company in technological defence, previously in Chinese hands, is being repatriated.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Apollo_Global_Management_adquiere_el_30_de_Tradeinn_Girona\"><\/span><strong>Apollo Global Management acquires 30% of Tradeinn (Girona)<\/strong>&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><strong>Strategic objective<\/strong>: minority stake with growth potential.&nbsp;<br><strong>Tradeinn<\/strong>, a leader in sports e-commerce, receives a \u20ac200 million investment from <strong>Apollo<\/strong>, in a transaction involving the exit of <strong>Suma Capital<\/strong>. The focus is on non-controlling growth, but with a vision of international expansion and operational improvement.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Adquisiciones_para_la_mejora_de_capacidades_especificas_Tech_y_Software_vertical\"><\/span><strong>Acquisitions to improve specific capabilities<\/strong>&nbsp;Tech and vertical Software<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Algoritmia_compra_Olivia_Barcelona\"><\/span><strong>Algorithmia acquires Olivia (Barcelona)<\/strong>&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><strong>Purpose of the operation<\/strong>: to expand ERP capabilities.&nbsp;<br><strong>Olivia<\/strong>, which specialises in Microsoft Dynamics solutions, enables <strong>Algorithm<\/strong> to integrate more services into its digital transformation portfolio. The operation strengthens its position in <a href=\"https:\/\/techma.bakertilly.es\/en\/companies\/enterprise-software\/\" target=\"_blank\" rel=\"noreferrer noopener\">enterprise software<\/a>This acquisition follows the<a href=\"https:\/\/techma.bakertilly.es\/en\/algoritmia-venta-tvhconsulting-ss-a1\/\" target=\"_blank\" rel=\"noreferrer noopener\"> integration of Algoritmia with TVH Consulting in 2023<\/a>. <strong>Baker Tilly acted as advisor for the sale of Algoritmia in this transaction<\/strong>.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Cuatroochenta_compra_MP_Services_Barcelona\"><\/span><strong>Cuatroochenta acquires MP Services (Barcelona)<\/strong>&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><strong>Purpose of the transaction<\/strong>: expansion into cybersecurity for digital payments.&nbsp;<br><strong>MP Services<\/strong> develops anti-fraud solutions. The acquisition strengthens <strong>Cuatroochenta<\/strong> s offering in financial software and compliance, critical areas for corporate clients and public administrations.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Idealista_adquiere_Certicalia_Zaragoza\"><\/span><strong>Idealista acquires Certicalia (Zaragoza)<\/strong>&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><strong>Strategic objective<\/strong>: to strengthen its real estate services ecosystem.&nbsp;<br><strong>Certicalia<\/strong> offers technical certificates and online procedures. Its integration reinforces <strong>Idealista<\/strong> 's position as a value-added platform, beyond just an advertising portal.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Venture_Capital_en_AI_sostenibilidad_y_realidad_aumentada\"><\/span><strong>Venture Capital in AI, sustainability, and augmented reality<\/strong>&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Murphy_AI_levanta_15_millones\"><\/span><strong>Murphy AI raises 15 million<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><strong>Purpose of the operation<\/strong>: to scale automated payment platform using artificial intelligence.&nbsp;<br>Barcelona-based <strong>Murphy AI<\/strong> received support from funds such as <strong>Northzone<\/strong> and <strong>SeedCamp<\/strong>Their solution enables the management of collections in sectors with high default rates, applying <em>machine learning<\/em> models to maximise recovery rates.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"ODOS_levanta_068_millones_con_apoyo_de_CAPSA_y_Angels_Capital\"><\/span><strong>ODOS raises 0.68 million with support from CAPSA and Angels Capital<\/strong>&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><strong>Strategic objective<\/strong>: to promote agri-food sustainability software.&nbsp;<br>Based in Valencia, <strong>ODOS<\/strong> develops solutions to measure and manage the environmental impact of the agricultural value chain. It reflects the growing importance of <strong>climate tech<\/strong> and the digitalisation of sustainability.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"ARfuture_cierra_una_ronda_con_Eoniq_Fund\"><\/span><strong>ARfuture closes funding round with Eoniq Fund<\/strong>&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><strong>Negotiation objective<\/strong>: to xpand AR and AI solutions for marketing.&nbsp;<br><strong>ARfuture<\/strong>, based in Madrid, uses augmented reality to create immersive experiences. The capital received will be used to accelerate national and international expansion in sectors such as retail and events.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Otras_operaciones_destacadas\"><\/span><strong>Other remarkable transactions<\/strong>&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Grupo God\u00f3<\/strong> acquires <strong>Layers of Reality<\/strong> (XR content production).&nbsp;<\/li>\n\n\n\n<li><strong>Havas Group<\/strong> acquires <strong>Tidart<\/strong> (digital marketing focused on performance).&nbsp;<\/li>\n\n\n\n<li><strong>Sngular<\/strong> invests in <strong>CrossPoint 365<\/strong>, integrating consulting on Microsoft.&nbsp;<\/li>\n\n\n\n<li><strong>Helsing<\/strong> acquires <strong>Keybotic<\/strong>, an autonomous robotics startup with industrial applications.&nbsp;<\/li>\n\n\n\n<li><strong>Econocom<\/strong> strengthens its presence in Spain with the acquisition of <strong>Avanzia<\/strong>, audiovisual integrator.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Tendencias_y_reflexiones_M_A_en_Espana\"><\/span><strong>Trends and reflections <\/strong>M&amp;A in Spain<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><strong>1. Digital infrastructure as a strategic asset<\/strong>&nbsp;<\/p>\n\n\n\n<p>Data centres, connectivity and critical software are at the centre of investors' attention. The commitment to technological resilience, <em>edge computing architectures<\/em> and <em>cloud <\/em>is driving acquisitions such as those of<strong> Benbros DC, Ikusi<\/strong> or <strong>Teltronic<\/strong>.&nbsp;<\/p>\n\n\n\n<p><strong>2. <em>Buy-and-build<\/em> companies with a focus on consolidation<\/strong>&nbsp;<\/p>\n\n\n\n<p>Companies such as <strong>Plain Concepts, Cuatroochenta<\/strong> or <strong>Queka Real Partners<\/strong> implement clear aggregation strategies. The aim is to create national champions in niches such as software, telecommunications, and IT services.&nbsp;<\/p>\n\n\n\n<p><strong>3. Venture Capital: focus on AI, sustainability, and specialisation<\/strong>&nbsp;<\/p>\n\n\n\n<p>The startups that raised capital in July have a strong technological component applied to specific sectors (legaltech, foodtech, fintech, EH&amp;S). Solid technical teams and proposals with a global vision are highly valued.&nbsp;<\/p>\n\n\n\n<p><strong>4. The role of international capital as a catalyst<\/strong>&nbsp;<\/p>\n\n\n\n<p>Funds such as <strong>Apollo, Upliift, Northzone<\/strong> or <strong>Loomis Pay<\/strong> not only provide capital, but also strategic vision and access to global networks. Transactions with foreign investors continue to grow, especially in software and e-commerce.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Espana_consolida_su_atractivo_como_hub_tecnologico\"><\/span><strong>Spain consolidates its appeal as a technology hub<\/strong>&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>July 2025 confirmed the dynamism of the Spanish technology ecosystem. The transactions analysed reveal a maturing market, with local strategic buyers gaining prominence, international investors betting on quality and talent, and startups capable of competing in critical sectors such as AI, sustainability, and communications.&nbsp;<\/p>\n\n\n\n<p>Acquisitions are not driven by passing trends, but rather by a logic of integration, scale, and international competitiveness. Spain is positioning itself as a hub for applied technology with an operational focus, from Zaragoza to Seville, from Barcelona to A Coru\u00f1a.<\/p>\n\n\n\n<p>Baker Tilly's Tech M&amp;A practice is dedicated to connecting growing technology and digital companies with strategic buyers and investors. Whether you are organising a new round of financing, considering a purchase or <a href=\"https:\/\/techma.bakertilly.es\/en\/sale-of-companies\/\" target=\"_blank\" rel=\"noreferrer noopener\">selling a company<\/a>, or looking to expand your business or seeking to enter new markets, our team offers solid industry experience and global reach to carry out successful transactions.<\/p>","protected":false},"excerpt":{"rendered":"<p>La consolidaci\u00f3n, la expansi\u00f3n internacional y la apuesta por la inteligencia artificial marcan el ritmo del mes&nbsp;julio. Se contabilizaron m\u00e1s de 40 transacciones relevantes, entre rondas de financiaci\u00f3n, adquisiciones por parte de grupos industriales, fondos de capital privado y fusiones estrat\u00e9gicas. Este an\u00e1lisis profundiza en las operaciones m\u00e1s significativas, destacando los objetivos estrat\u00e9gicos de los [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":68123,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[222],"tags":[],"sectores":[],"tipo-contenido":[2260],"class_list":["post-68105","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-adquisiciones","tipo-contenido-noticias"],"acf":[],"_links":{"self":[{"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/posts\/68105","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/comments?post=68105"}],"version-history":[{"count":1,"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/posts\/68105\/revisions"}],"predecessor-version":[{"id":68827,"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/posts\/68105\/revisions\/68827"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/media\/68123"}],"wp:attachment":[{"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/media?parent=68105"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/categories?post=68105"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/tags?post=68105"},{"taxonomy":"sectores","embeddable":true,"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/sectores?post=68105"},{"taxonomy":"tipo-contenido","embeddable":true,"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/tipo-contenido?post=68105"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}