{"id":44471,"date":"2019-10-09T00:00:00","date_gmt":"2019-10-08T22:00:00","guid":{"rendered":"https:\/\/techma.bakertilly.es\/lookiero-y-la-i-a-en-la-moda\/"},"modified":"2025-03-12T11:48:05","modified_gmt":"2025-03-12T10:48:05","slug":"lookiero-y-la-i-a-en-la-moda","status":"publish","type":"post","link":"https:\/\/techma.bakertilly.es\/en\/lookiero-y-la-i-a-en-la-moda\/","title":{"rendered":"LOOKIERO AND A.I. IN FASHION"},"content":{"rendered":"<p style=\"text-align: justify;\">There is no stopping him. <strong>The sale of clothes on the Internet is becoming more and more present in our society.<\/strong>. Users turn to these channels of <a href=\"https:\/\/techma.bakertilly.es\/en\/sale-of-companies\/\">sale<\/a> because it provides them with a more convenient and simple shopping process, but they also highlight other advantages such as the wide range of products on offer, the possibility of making purchases at any time and the greater speed of the shopping process by not having to wait in queues. Today we are talking about Lookiero.<\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"%C2%BFQUIEN_ES_LOOKIERO\"><\/span><strong>WHO IS LOOKIERO?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/lookiero.es\/\" target=\"_blank\" rel=\"noopener\">Lookiero<\/a> is a <strong>latest subscription-based online fashion sales model <\/strong><strong>generation<\/strong>. <strong>Using Artificial Intelligence<\/strong>offers its users five garments a month selected from more than a hundred European fashion brands. After answering a series of questions online, customers receive the clothes at home, adapted to their style, size and personal preferences, and decide which garments to keep and which to return, at no additional cost.<\/p>\n<p style=\"text-align: justify;\">In just three years, the company has developed a\u00a0<strong>proprietary technology<\/strong>\u00a0capable of estimating the probability of a user deciding to keep the garments received after analysing the interactions of thousands of customers with similar profiles thanks to recommendation algorithms. This use of Artificial Intelligence is also applied in the field of operations, warehousing and logistics.<\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"CONFIANZA_DE_LOS_INVERSORES\"><\/span><strong>INVESTOR CONFIDENCE<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\">It is a business model that increased Lookiero's revenue by 200% in 2018, and has quickly attracted the attention of private investors.<\/p>\n<p style=\"text-align: justify;\">The Basque start-up has sold part of its shares in a round of financing of <strong>19M$<\/strong>\u00a0led by the London capital MMC Ventures, and in which new investors such as Bonsai Partners, Fondo Santander Smart and Seed Capital Bizkaia have also participated.<\/p>\n<p style=\"text-align: justify;\">With this operation, the company will be able, on the one hand, to increase the precision of its technology.<strong>, <\/strong>and to strengthen Lookiero's leading position in its main markets: Spain, France and the United Kingdom. It will also be able to expand its operations to new European countries and improve the efficiency of its prediction algorithms.<\/p>\n<p style=\"text-align: justify;\">New investors will be very important in achieving these goals, bringing valuable technology expertise,\u00a0<em>ecommerce<\/em>\u00a0and internationalisation that will help Lookiero to face the next challenges with guarantees.<\/p>\n<p style=\"text-align: justify;\">This is not the first round of funding for the company, which in 2018 sold part of its equity for the first time by raising \u20ac4M thanks to the support of All Iron Ventures.<\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"OTRAS_RONDAS_DESTACADAS_EN_EL_SECTOR\"><\/span>OTHER MAJOR ROUNDS IN THE SECTOR<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"STICH_FIX\"><\/span><strong>STICH FIX<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\">STICH FIX is a <strong>personal style platform<\/strong> which offers selected and customised clothing and accessories for women founded in America in 2011.<\/p>\n<p style=\"text-align: justify;\">Recently, it has managed to capture <strong>43M$<\/strong> in its latest round of funding, and that makes six. Behind this success is a cloud-based infrastructure to make the most of available technology by maximising operations through automation.<\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"ALLBIRDS\"><\/span>ALLBIRDS<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\">Allbirds, is a <strong>american green footwear company<\/strong> which has become a Silicon Valley phenomenon, and which has been able to raise a Series C round of funding of <strong>50M$<\/strong>.<\/p>\n<p style=\"text-align: justify;\">The transaction was supported by T. Rowe Price Investment Management, together with Fidelity Management &amp; amp, and will help the company's international expansion.<\/p>","protected":false},"excerpt":{"rendered":"<p>We analyse Lookiero's second equity sale in a 19M$ round from a corporate finance point of view.<\/p>","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[1750],"tags":[155,153,157],"sectores":[],"tipo-contenido":[2260],"class_list":["post-44471","post","type-post","status-publish","format-standard","hentry","category-financiacion-sectorial","tag-corporate-finance-spain","tag-global-corporate-finance","tag-venta-de-empresas","tipo-contenido-noticias"],"acf":[],"_links":{"self":[{"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/posts\/44471","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/comments?post=44471"}],"version-history":[{"count":0,"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/posts\/44471\/revisions"}],"wp:attachment":[{"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/media?parent=44471"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/categories?post=44471"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/tags?post=44471"},{"taxonomy":"sectores","embeddable":true,"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/sectores?post=44471"},{"taxonomy":"tipo-contenido","embeddable":true,"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/tipo-contenido?post=44471"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}