{"id":44043,"date":"2018-10-26T00:00:00","date_gmt":"2018-10-25T22:00:00","guid":{"rendered":"https:\/\/techma.bakertilly.es\/compra-de-empresas-en-el-sector-del-branding-y-diseno\/"},"modified":"2025-03-12T11:43:57","modified_gmt":"2025-03-12T10:43:57","slug":"compra-de-empresas-en-el-sector-del-branding-y-diseno","status":"publish","type":"post","link":"https:\/\/techma.bakertilly.es\/en\/compra-de-empresas-en-el-sector-del-branding-y-diseno\/","title":{"rendered":"Acquisition of companies in the branding and design sector"},"content":{"rendered":"<p style=\"text-align: justify;\">We analyse the purchase of companies in the branding and design industry from the point of view of the <span style=\"text-decoration: underline;\">corporate finance.<\/span>\u00a0K People has invested in S\u00e9ptimo, a Catalan agency with extensive experience in branding &amp; design. After the transaction, the founders of S\u00e9ptimo continue with their usual positions and remain as minority shareholders.<\/p>\n<p style=\"text-align: justify;\">We analyse from the point of view of the <span style=\"text-decoration: underline;\">corporate finance<\/span> the investment of the Catalan company RK People in S\u00e9ptimo, an agency with extensive experience in branding &amp; design. After the transaction, the founders of S\u00e9ptimo continue with their usual positions and remain as minority shareholders.<\/p>\n<h2><strong>Seventh<\/strong>, <strong>spanish branding &amp; design agency<br \/>\n<\/strong><\/h2>\n<p style=\"text-align: justify;\">Near the Sagrada Familia in Barcelona you can find the company <a href=\"https:\/\/septimo.co\/\" target=\"_blank\" rel=\"noopener\">Seventh<\/a>, agency specialising in branding and design. With more than 10 years of experience, they are one of the best agencies in the sector, with national and international clients such as Natura, Derby Hotels, Tibidabo Brewing and Duuo, among many others.<\/p>\n<p style=\"text-align: justify;\">It was founded by Alejandro Arenas (CEO of the company) and Carlos Cortadellas (co-founding partner and Creative Director) in 2006. Its service consists of giving companies a value to their brands, making the personality and message behind the business tangible.<\/p>\n<h2 style=\"text-align: justify;\"><strong>RK People as acquiring company<\/strong><\/h2>\n<p style=\"text-align: justify;\">Revolution Publicidad, an independent Spanish advertising agency that operates under the brand name <a href=\"https:\/\/www.rkpeople.com\/\" target=\"_blank\" rel=\"noopener\">RK People<\/a>acquires a majority stake in S\u00e9ptimo. Neither party has made the value of the acquisition official.<\/p>\n<p style=\"text-align: justify;\">With this operation, RK People consolidates its position in Barcelona and increases its work capacity and team. The agency currently has more than 70 professionals spread between Madrid, Barcelona and Buenos Aires. Its business model is based on integration and coordinated work between its offices, providing a unified service to all clients.<\/p>\n<p style=\"text-align: justify;\">Javier Maldonado CEO of the agency, says: \"S\u00e9ptimo is undoubtedly one of the best agencies in branding &amp; design, we are very pleased to start working closely with them to expand our services to all our clients\". Daniel Entrecanales, President of RK People, comments: \"We are very pleased with this operation. S\u00e9ptimo comes to reinforce our objectives and aspirations to continue growing in the domestic market both organically and inorganically and at the same time consolidate our presence in Latin America\".<\/p>\n<p style=\"text-align: justify;\">Following the transaction, Alejandro Arenas will maintain part of his stake in S\u00e9ptimo and will continue to exercise his leadership in the agency, contributing his experience in each of the projects alongside Carlos Cortadellas.<\/p>\n<h2 style=\"text-align: justify;\"><\/h2>\n<h2 style=\"text-align: justify;\"><strong>International industry figures<\/strong><\/h2>\n<p style=\"text-align: justify;\">In this section we highlight the companies with the most relevant rounds in the branding and design sector in recent years.<\/p>\n<p style=\"text-align: justify;\">\n<table id=\"tablepress-135\" class=\"tablepress tablepress-id-135\">\n<thead>\n<tr class=\"row-1\">\n\t<td class=\"column-1\"><\/td><th class=\"column-2\">2018<\/th><th class=\"column-3\">2017<\/th><td class=\"column-4\"><\/td><td class=\"column-5\"><\/td>\n<\/tr>\n<\/thead>\n<tbody class=\"row-striping row-hover\">\n<tr class=\"row-2\">\n\t<td class=\"column-1\">Sales<\/td><td class=\"column-2\">$907.208K<\/td><td class=\"column-3\">$861.390K<\/td><td class=\"column-4\"><\/td><td class=\"column-5\"><\/td>\n<\/tr>\n<tr class=\"row-3\">\n\t<td class=\"column-1\">  - In-game sales<\/td><td class=\"column-2\">$670.877K<\/td><td class=\"column-3\">$665.593K<\/td><td class=\"column-4\"><\/td><td class=\"column-5\"><\/td>\n<\/tr>\n<tr class=\"row-4\">\n\t<td class=\"column-1\">  - Announcements<\/td><td class=\"column-2\">$236.331K<\/td><td class=\"column-3\">$195.797K<\/td><td class=\"column-4\"><\/td><td class=\"column-5\"><\/td>\n<\/tr>\n<tr class=\"row-5\">\n\t<td class=\"column-1\">EBITDA<\/td><td class=\"column-2\">$48.819K<\/td><td class=\"column-3\">$56.018K<\/td><td class=\"column-4\"><\/td><td class=\"column-5\"><\/td>\n<\/tr>\n<tr class=\"row-6\">\n\t<td class=\"column-1\">  % Growth<\/td><td class=\"column-2\">-13%<\/td><td class=\"column-3\"><\/td><td class=\"column-4\"><\/td><td class=\"column-5\"><\/td>\n<\/tr>\n<tr class=\"row-7\">\n\t<td class=\"column-1\">EBITDA\/Sales<\/td><td class=\"column-2\">5%<\/td><td class=\"column-3\">7%<\/td><td class=\"column-4\"><\/td><td class=\"column-5\"><\/td>\n<\/tr>\n<tr class=\"row-8\">\n\t<td class=\"column-1\">EBIT<\/td><td class=\"column-2\">$6.762K<\/td><td class=\"column-3\">$25.724K<\/td><td class=\"column-4\"><\/td><td class=\"column-5\"><\/td>\n<\/tr>\n<tr class=\"row-9\">\n\t<td class=\"column-1\">  % Growth<\/td><td class=\"column-2\">-74%<\/td><td class=\"column-3\"><\/td><td class=\"column-4\"><\/td><td class=\"column-5\"><\/td>\n<\/tr>\n<tr class=\"row-10\">\n\t<td class=\"column-1\">BN<\/td><td class=\"column-2\">$15.457K<\/td><td class=\"column-3\">$26.639K<\/td><td class=\"column-4\"><\/td><td class=\"column-5\"><\/td>\n<\/tr>\n<tr class=\"row-11\">\n\t<td class=\"column-1\">ROE<\/td><td class=\"column-2\">1%<\/td><td class=\"column-3\">2%<\/td><td class=\"column-4\"><\/td><td class=\"column-5\"><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<!-- #tablepress-135 from cache --> <\/p>","protected":false},"excerpt":{"rendered":"<p>We analyse the purchase of companies in the branding and design sector from the point of view of corporate finance. RK People has invested in S\u00e9ptimo, a Catalan agency with extensive experience in branding &amp; design. After the transaction, the founders of S\u00e9ptimo continue with their usual positions and remain as minority shareholders.<\/p>","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[1751],"tags":[1287,155,153],"sectores":[],"tipo-contenido":[2260],"class_list":["post-44043","post","type-post","status-publish","format-standard","hentry","category-adquisiciones-mas-relevantes","tag-brandind-design","tag-corporate-finance-spain","tag-global-corporate-finance","tipo-contenido-noticias"],"acf":[],"_links":{"self":[{"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/posts\/44043","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/comments?post=44043"}],"version-history":[{"count":0,"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/posts\/44043\/revisions"}],"wp:attachment":[{"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/media?parent=44043"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/categories?post=44043"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/tags?post=44043"},{"taxonomy":"sectores","embeddable":true,"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/sectores?post=44043"},{"taxonomy":"tipo-contenido","embeddable":true,"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/tipo-contenido?post=44043"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}