{"id":43435,"date":"2017-03-31T00:00:00","date_gmt":"2017-03-30T22:00:00","guid":{"rendered":"https:\/\/techma.bakertilly.es\/en-que-esta-invirtiendo-microsoft\/"},"modified":"2025-03-12T11:41:37","modified_gmt":"2025-03-12T10:41:37","slug":"en-que-esta-invirtiendo-microsoft","status":"publish","type":"post","link":"https:\/\/techma.bakertilly.es\/en\/en-que-esta-invirtiendo-microsoft\/","title":{"rendered":"What is Microsoft investing in?"},"content":{"rendered":"<h5><span class=\"ez-toc-section\" id=\"Microsoft_ha_realizado_un_total_de_10_fusiones_y_adquisiciones_en_el_2016_Entre_ellas_la_compra_de_Linkedin_por_un_importe_de_26200MEsta_operacion_es_una_de_las_mas_grandes_cerradas_en_la_historia_en_el_sector_tecnologico_y_una_muestra_de_la_estrategia_de_Microsoft_pasar_de_la_epoca_de_los_ordenadores_personales_y_servicios_a_la_inteligencia_artificial_en_todas_las_esferas_mediante_servicios_en_la_nube_y_dispositivos_moviles_%C2%BFQue_otras_empresas_ha_comprado\"><\/span><span style=\"color: #000000;\">Microsoft has made a total of 10 <a href=\"https:\/\/techma.bakertilly.es\/en\/merger-and-acquisition-m-a\/\" target=\"_blank\">mergers and acquisitions<\/a> in 2016. This is one of the largest deals ever closed in the technology sector and a sign of Microsoft's strategy: to move from the era of personal computers and services to artificial intelligence in all spheres, through cloud services and mobile devices. What other companies has it bought?<\/span><!--more--><span class=\"ez-toc-section-end\"><\/span><\/h5>\n<h5><span class=\"ez-toc-section\" id=\"Microsoft_apuesta_por_la_inteligencia_artificial\"><\/span><span style=\"color: #000000;\"><strong><span style=\"color: #3366ff;\">Microsoft bets on artificial intelligence<\/span> <\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h5>\n<p><span style=\"color: #000000;\">After an era in which the PC boom was left behind, Microsoft is making great efforts to enter niche markets with potential in order to be able to compete with its competitors. One of these is <strong>the <\/strong>artificial intelligence.  First they launched entertainment apps such as Tay, a bot that we could act with, then they used artificial intelligence to <strong>\u00a0<\/strong>ayudar a los invidentes y personas con dificultades en la visi\u00f3n. Adem\u00e1s han realizado <a href=\"https:\/\/techma.bakertilly.es\/en\/merger-and-acquisition-m-a\/\" target=\"_blank\">mergers and acquisitions<\/a> en el sector como Geene, una empresa con un servicio de programaci\u00f3n de reuniones basado en la IA o SwiftKey, que permite escribir solamente desplazando el dedo sobre el teclado. Esta compra la han realizado principalmente por toda la inteligencia art\u00edficial que lleva detr\u00e1s.<\/span><\/p>\n<h5><span class=\"ez-toc-section\" id=\"Compra_Apps_para_poder_competir_con_los_grandes\"><\/span><span style=\"color: #3366ff;\"><strong>Buy Apps to compete with the big boys<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h5>\n<p><span style=\"color: #000000;\">Microsoft lleva tiempo realizado <a href=\"https:\/\/techma.bakertilly.es\/en\/merger-and-acquisition-m-a\/\" target=\"_blank\">mergers and acquisitions<\/a> en el mercado de las apps, ya que considera que si su plataforma Windows Mobile quiere competir contra Android e iOS necesita tener las mejores aplicaciones posibles.<\/span><\/p>\n<p><span style=\"color: #000000;\">Among the purchases it has made this year, we find Xamarin, a company focused on the development of multi-platform mobile applications, and the purchase of Groove, one of Apple music's competing apps, which uses machine learning to offer music streaming.<\/span><\/p>\n<h5><span class=\"ez-toc-section\" id=\"La_apuesta_de_Microsoft_por_el_IOT\"><\/span><span style=\"color: #3366ff;\"><strong>Microsoft's commitment to the IoT<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h5>\n<p><span style=\"color: #000000;\">Microsoft has also invested in IoT in 2016. It has acquired Solair, a startup that has been operating in the enterprise Internet of Things market for five years.<\/span><\/p>\n<p><span style=\"color: #000000;\"><strong>Solair<\/strong> is a five-year-old Italian startup with experience in the IoT market, targeting verticals such as manufacturing, retail, food and beverage and transport.<\/span><\/p>\n<p><span style=\"color: #000000;\">With the purchase, Microsoft will help its customers leverage their untapped data and business intelligence through the Internet of Things.<strong>.<\/strong> Microsoft will integrate Solair's solutions into its Azure cloud platform and Azure IoT Suite, launched last year. It could also be leveraged by connecting with other services such as Azure Stream Analytics and Azure Storage.<\/span><\/p>\n<h5><span class=\"ez-toc-section\" id=\"Otros_post_que_te_pueden_interesar\"><\/span><strong><span style=\"color: #3366ff;\">Other posts that may interest you<\/span><\/strong><span class=\"ez-toc-section-end\"><\/span><\/h5>\n<p><span style=\"text-decoration: underline;\"><a href=\"https:\/\/techma.bakertilly.es\/en\/mobusi-empresa-publicidad-movil-video-compra-lab-cave-empresa-videojuegos-reforzar-inventario\/\">Mobusi, a mobile and video advertising company, buys Lab Cave, a video game company, to strengthen its inventory.<\/a><\/span><br \/>\n<span style=\"text-decoration: underline;\"> <span style=\"color: #3366ff; text-decoration: underline;\"><a style=\"color: #3366ff; text-decoration: underline;\" href=\"https:\/\/techma.bakertilly.es\/en\/social-point-empresa-videojuegos-espanola-comprada-americana-take-two\/\">Social Point, Spanish videogame company bought by American Take-Two<\/a><\/span><\/span><\/p>\n<p><span style=\"color: #000000;\"><strong>If you are<span style=\"text-decoration: underline;\"> <a style=\"color: #000000; text-decoration: underline;\" href=\"https:\/\/techma.bakertilly.es\/en\/busqueda-de-inversores\/\">looking for investors<\/a><\/span>, <span style=\"text-decoration: underline;\">you want to buy<\/span> or <span style=\"text-decoration: underline;\"><a style=\"color: #000000; text-decoration: underline;\" href=\"https:\/\/techma.bakertilly.es\/en\/sale-of-companies\/\">selling a company<\/a><\/span>please contact us. Abra-Invest has a team of experts in each area at your disposal. Call +34 946424142 or fill in the contact form.<\/strong><\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Microsoft made a total of 10 acquisitions in 2016. This deal is one of the largest ever closed in the technology sector and a sign of Microsoft's strategy: to move from the era of personal computers and services to artificial intelligence in all spheres, through cloud services and mobile devices. What other companies has it bought?<\/p>","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[1751],"tags":[673,153,202,842],"sectores":[2212],"tipo-contenido":[2260],"class_list":["post-43435","post","type-post","status-publish","format-standard","hentry","category-adquisiciones-mas-relevantes","tag-busqueda-de-inversores","tag-global-corporate-finance","tag-ma","tag-microsoft","sectores-enterprise-software","tipo-contenido-noticias"],"acf":[],"_links":{"self":[{"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/posts\/43435","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/comments?post=43435"}],"version-history":[{"count":0,"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/posts\/43435\/revisions"}],"wp:attachment":[{"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/media?parent=43435"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/categories?post=43435"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/tags?post=43435"},{"taxonomy":"sectores","embeddable":true,"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/sectores?post=43435"},{"taxonomy":"tipo-contenido","embeddable":true,"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/tipo-contenido?post=43435"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}