{"id":42087,"date":"2013-10-21T00:00:00","date_gmt":"2013-10-20T22:00:00","guid":{"rendered":"https:\/\/techma.bakertilly.es\/el-sector-bebidas-se-concentra-internacionaliza\/"},"modified":"2025-03-12T11:22:53","modified_gmt":"2025-03-12T10:22:53","slug":"el-sector-bebidas-se-concentra-internacionaliza","status":"publish","type":"post","link":"https:\/\/techma.bakertilly.es\/en\/el-sector-bebidas-se-concentra-internacionaliza\/","title":{"rendered":"The beverage sector concentrates and internationalises."},"content":{"rendered":"<p>The beverage sector has seen a number of corporate transactions in recent times, with bottling companies in particular playing a leading role.\u00a0<span style=\"text-decoration: underline;\"><a href=\"http:\/\/www.cocacola.es\/\" target=\"_blank\" rel=\"noopener\">Coca-Cola\u00a0<\/a><\/span>and the world of beer.<!--more--><\/p>\n<p><strong>Coca-Cola has reorganised its franchise network in Spain.<\/strong><\/p>\n<p>In 2011, a process of concentration of the Coca-Cola franchise network in Spain began. During 2012 there have been several movements among the different shareholders of the bottling companies. Some of them have taken advantage of the situation to obtain much-needed liquidity and others have taken positions in order to have greater representation in the final company.<\/p>\n<p><span style=\"text-decoration: underline;\">Cobega,<\/span><span style=\"text-decoration: underline;\">\u00a0<\/span>the bottling company for Catalonia, Aragon and the Balearic Islands, has led the merger of the multinational's distributors in Spain. The first operation was the acquisition of 67% of the capital of the Galician company\u00a0<span style=\"text-decoration: underline;\"><a href=\"http:\/\/www.begano.com\/\" data-cke-saved-href=\"http:\/\/www.begano.com\/\" data-cke-saved- target=\"_blank\" rel=\"noopener\">Begano,\u00a0<\/a><\/span>one of the seven that make up the Spanish franchise network. Once the merger process is completed, Cobega controls more than 50% of the soft drinks distribution giant and reserves the chairmanship and the position of CEO.<\/p>\n<p>Another of the families that have bet on the process has been the Valencian G\u00f3mez-Trenor family. After learning weeks earlier of the takeover of Begano by Cobega, sources at Coca-Cola Espa\u00f1a confirmed that the G\u00f3mez-Trenor family, the main shareholder of the Valencian company, would take control of the company.\u00a0<span style=\"text-decoration: underline;\"><span class=\"removed_link\" title=\"http:\/\/www.colebega.es\">Colebega,<\/span><\/span>\u00a0had raised its shareholding in Rendelsur, the franchisee for Andalusia, to a percentage in the vicinity of but not exceeding 10%. This stake was acquired from the Mora-Figueroa family, which continued to hold a majority stake in the Andalusian company.<\/p>\n<p>\u00abEl proceso surge con la necesidad de optimizar la estructura de distribuci\u00f3n de la marca. En un mercado con poca expectativa de crecimiento natural, la mejora del beneficio se espera \u00a0obtener de mejoras operativas y de eficiencia. Otra de las razones proviene de la propia marca que de esta manera reduce el n\u00famero de interlocutores y simplifica su gesti\u00f3n\u00bb, analiza Diego Gutierrez experto en finanzas corporativas en\u00a0<span style=\"text-decoration: underline;\"><a href=\"https:\/\/abra-invest.com\/\" target=\"_blank\" rel=\"noopener\">Abra Invest.<\/a><\/span><\/p>\n<p><strong>Beer goes international<\/strong><\/p>\n<p><span style=\"text-decoration: underline;\"><a href=\"http:\/\/www.mahou-sanmiguel.com\/\" data-cke-saved-href=\"http:\/\/www.mahou-sanmiguel.com\" target=\"_blank\" rel=\"noopener\">Mahou-San Miguel\u00a0<\/a><\/span>ha protagonizado su primera adquisici\u00f3n en un pa\u00eds emergente con la compra del 50% de la compa\u00f1\u00eda india Arian Breweries &amp; Distilleries Ltd. El Grupo Mahou-San Miguel, con presencia en 41 pa\u00edses, ocupa la primera posici\u00f3n como productor en Espa\u00f1a y fabrica m\u00e1s del 75 % de la cerveza nacional que se exporta. Con este acuerdo de joint-venture, Arian B&amp;D Ltd. fabricar\u00e1 y comercializar\u00e1 en India las marcas locales \u00abDare Devil\u00bb y \u00abCaribbean\u00bb adem\u00e1s de los productos de la gama Mahou.<\/p>\n<p>Otra \u00a0operaci\u00f3n curiosa en el mundo de la cerveza ha estado protagonizada por la empresa de calzado de Elche \u00ab<span style=\"text-decoration: underline;\"><a href=\"http:\/\/www.gioseppo.com\/\" data-cke-saved-href=\"http:\/\/www.gioseppo.com\/\" data-cke-saved- target=\"_blank\" rel=\"noopener\">Gioseppo footwear<\/a><\/span>\u00bb con su entrada en la ibicenca Isle\u00f1a. La operaci\u00f3n ha supuesto la compra de un 13% de participaci\u00f3n.<\/p>\n<p><strong>Cacaolat: main restructuring operation<\/strong><\/p>\n<p>The operation of\u00a0<a href=\"http:\/\/cacaolat.es\/\" target=\"_blank\" rel=\"noopener\">Cacaolat\u00a0<\/a>from the insolvency proceedings of Nueva Rumasa ended with the acquisition by\u00a0<span style=\"text-decoration: underline;\"><a href=\"http:\/\/www.damm.es\/\" target=\"_blank\" rel=\"noopener\">Damm,<\/a><\/span>\u00a0Cobega and the specialised investor\u00a0<a href=\"http:\/\/luisvictory.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline;\">Victory Turnaround<\/span>.<\/a> The buyers have paid \u20ac75M to the tender and have committed to an investment of \u20ac200M.<\/p>\n<p>\u00abEsta operaci\u00f3n supone un paso hacia la diversificaci\u00f3n dentro del sector de bebidas de ambas empresas compradoras. Damm ya tiene presencia en agua mineral y con esta compra a\u00f1ade un nuevo producto a su portfolio.\u00bb se\u00f1ala Diego Gutierrez.<\/p>","protected":false},"excerpt":{"rendered":"<p>The beverage sector has seen a number of corporate transactions in recent times, with Coca-Cola bottlers and the world of beer being particularly prominent.<\/p>","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[1750],"tags":[175,202],"sectores":[],"tipo-contenido":[2260],"class_list":["post-42087","post","type-post","status-publish","format-standard","hentry","category-financiacion-sectorial","tag-fusiones-y-adquisiciones","tag-ma","tipo-contenido-noticias"],"acf":[],"_links":{"self":[{"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/posts\/42087","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/comments?post=42087"}],"version-history":[{"count":0,"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/posts\/42087\/revisions"}],"wp:attachment":[{"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/media?parent=42087"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/categories?post=42087"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/tags?post=42087"},{"taxonomy":"sectores","embeddable":true,"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/sectores?post=42087"},{"taxonomy":"tipo-contenido","embeddable":true,"href":"https:\/\/techma.bakertilly.es\/en\/wp-json\/wp\/v2\/tipo-contenido?post=42087"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}